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AR/VR - Latest Technology Trend in Mobile Applications

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Artificial Intelligence & Virtual Reality have transformed the shape of mobile app development in the 21st Century. With the rise in demand for AR/VR mobile applications, many IT companies have understood the opportunity of integrating these technologies into their mobile app development process. Many IT experts believe that user experience is the most significant thing for mobile applications & that’s where AR/VR plays an elemental role. What is AR/VR? Augmented Reality and Virtual Reality are often confused but they can be called technology cousins rather than twins. In simple words, AR adds digital elements to a live view often by using the camera on a smartphone whereas VR implies a complete immersion experience that shuts out the physical world. Let's understand how   Augmented Reality App Development  will benefit businesses in the future. AR/VR Helps in Engaging Customers. Mobile applications are a widely available distribution platform for businesses